In today’s fast paced world where everyone is on a device and on the move, live video streaming for business and networking events is becoming strategic to event planners and event companies providing solutions for client events.
In a recent blog post written by Sandra O’Loughlin, Savvy Marketers Are Bringing Their Events to a Screen Near You, she declares that “events can be the stuff of great stories,” and some marketers “are taking the next chapter online.” So, if you are marketing your event you need to be able to stream live video.
Marketers are taking the next chapter online.
The ability to provide live video streaming is like having a live satellite broadcast on television, but instead live streamed via the Internet. This concept isn’t new, but when you consider that YouTube is the world’s second largest search engine and videos (live or recorded) are being watched everywhere online, it only makes sense that live streaming is becoming an integral part of marketing for events where not everyone can attend in person. Just as Netflix has become a fantastic online way to view top shelf Hollywood content – live streaming is a great way to deliver great event content. Ted Talks are a perfect example of expanding the reach of one’s event. (We LOVE Ted Talks, whether live or on demand!)
This powerful combination of video and live streaming is what Varvid is calling The Connected Event. In fact, a recent case study highlights how Virgin used video marketing to boost sales by 28.5%. It’s here to stay!
Wednesday, May 22, 2013
5:00 pm – 9:00 pm
SEOmoz Headquarters – 119 Pine Street, Seattle
Varvid will be working in conjunction with the following participating companies to teach Event Planners, Marketing Professionals, Business Owners and Marketing Directors how to use video to market their businesses:
We’re very excited to be participating in this great educational event. Register if you want to attend.
Webcasting — it’s one of the first services Varvid initially offered and it continues to be a cornerstone to our overall success. While most of our projects have us traveling to wonderful locations across the globe, we are pleased to be planning, preparing and testing for one right here our own backyard. On Friday, January 18th, we’ll produce and live stream Technology Alliance Group Northwest’s (TAGNW) Annual Predictions Luncheon from Syre Hall on the campus of Whatcom Community College. Living in Bellingham is wonderful and working in Bellingham is even better! We are honored to be part of what we expect to be a long running tradition.
Living in Bellingham is wonderful and working in Bellingham is even better!
The event and webcast gets underway around 11:45am with some formal introductions and organizational announcements. Once the formalities are out of the way, the program moves right into tech-savvy prognosticator Mark Anderson’s predictions and some Q&A until about 1:30 or so. After a little research, his ability to forecast the IT future is pretty darn good… he’s been right more than 90% of the time over the last 10 years!
There are a couple things that make this webcast really cool:
- You can participate via our live chat feature. So if you have questions, we’ll ask them on your behalf.
- This is a great way to save on travel costs and time away from the office.
- If you are not in Bellingham but would like to attend, no problem.
- We’ll be broadcasting in H.264. So, it’ll work on your mobile device.
If you’d like to be part of the audience, either live or virtually, contact the good folks at TAGNW and they’ll set you up. We’ll see you there or “there.”
Join us in supporting Camp Pheonix!
Varvid was asked to produce a ten-minute video for the Burned Children Recovery Foundation- Camp Phoenix. Each year Ryan Stiles hosts a celebrity golf tournament and gala auction to help raise funds. Camp Phoenix provides a safe and comfortable environment for children who have been severely burned. During camp these kids learn how to share their feelings, communicate with others and have fun at a place where they can just be kids. This event raised over $130,000 for the BCRF and Varvid was proud to lend a helping hand.
If you would like to donate to this worthy foundation click the link below:
Aaron, Mike Pearce and myself snuck away from the office for a few days to attend the NAB Show® (National Association of Broadcasters) in Vegas. Shot and edited this on my iPhone as more of an afterthought – was hoping to take a trip without actually shooting something, but the creative demon inside couldn’t help but capture some footage of all the shiny things on display. Some shaky camera work, but still fun to edit and produce right on my iPhone. Hopefully this will inspire some of you get that camera out and start shooting As for the show itself – amazing and overwhelming! This was a great chance for us to check out new innovations in the world of digital production, as well as meet and hang out with friends and peers from the many like-minded companies we work with everyday. NAB is the mecca for all digital media – content creation, consumption, distribution and management. Oh, and it’s big: 90,000+ media and entertainment professionals from over 150 countries – betta’ recognize!
- April 12, 2012
- Meydenbauer Center – Bellevue, WA
Learn about new concepts around Small Business 3.0 including money, growth, customers and people productivity with the latest technologies. The Time to Thrive Small Business Tour 2012 is where to be! Varvid will be webcasting live discussion panels with Microsoft, Intuit, Concur, Constant Contact, Corelytics, Rocketship, the SBA and more. The 12-city tour kicks off in Seattle on April 12. Check it out: www.TheSmallBusinessTour.com
Drew Graham with Michael Prebezac at Northwest Festivals and Events Convention & Expo at the Semiahoo Resort in Blaine, WA
Drew Graham from Varvid caught up with Michael Prebezac, President of Washington Festivals and Events Association, at the Northwest Festivals and Events Convention & Expo at the Semiahoo Resort in Blaine, WA to talk about the event, what it offers members, and it’s impact on the community. Attendees of the event can expect to come away with a vast amount of insider information (thanks to the great speakers and presenters), networking opportunities, an awesome trade show, and many more opportunities.
As Varvid continues to burgeon, still in the early months of 2012, we’re becoming quite familiar with change and metamorphosis. Our latest development has been the addition of a Project Manager, a role filled by the incomparable Megan Martini.
Megan is well versed in all levels of production. She’s studied Post Production extensively at the Colorado Film School, and has worked as a Production Coordinator and Manager for the last several years. As Project Manager, she looks forward to working closely with both Varvid clients and employees. Megan has lived in Bellingham most of her life and is thrilled to be joining the Varvid team. Welcome aboard, Megan!!